As the curtains fall on the Africa Coastal Maritime & Marine Tourism Trade Market 2025, held at the vibrant Tramways Building in Nelson Mandela Bay, stakeholders, government officials, partners, and attendees walk away not only inspired, but ignited. Over two dynamic days, the event demonstrated the transformative power of collaboration, coastal innovation, and inclusive tourism development.
From policy leaders and industry experts to youth volunteers and community-driven brands, the event was a true cross-section of Africa’s coastal tourism ecosystem. It provided a strategic platform to elevate conversations on sustainable growth, marine conservation, blue economy opportunities, and township inclusion in the tourism value chain.
Ministerial & Government Presence
The event was graced by a strong presence from national leadership. Minister of Tourism Patricia de Lille conducted an official walkabout, engaging exhibitors and reaffirming the department’s commitment to sustainable and inclusive tourism. While she did not deliver a formal speech, her presence brought national attention to the importance of marine and coastal tourism in South Africa’s economic agenda.
Deputy Minister of Tourism Hon. Makhotso “Maggie” Sotyu delivered insightful reflections on the role of domestic tourism in growing the blue economy, emphasizing the importance of women’s inclusion in fisheries and small enterprise support through government grants and initiatives. Her passion for empowering local communities, particularly women, stood out as a call to action.
Key Speakers & Thought Leaders
Ms. Anelisa Vena of SAIMI delivered a standout academic presentation on the barriers to building for Coastal and Marine Tourism (CMT). Drawing from her MPhil research, she highlighted climate change, infrastructure gaps, spatial planning limitations, and institutional capacity constraints. Her call for community-driven tourism and inclusion set a thoughtful tone that resonated with both academics and practitioners.
Dr. Nomtha Hadi, Director of Research at SAIMI, shared her vision for a research-driven maritime future, championing innovation, inclusion of women in maritime education, and building African-led maritime excellence. Her leadership and award-winning contributions continue to shape the academic framework around the blue economy.
Mr. Oupa Pilane, Chair of SATSA and board member of South African Tourism, emphasized the integration of small-scale tourism businesses into broader value chains and championed local tourism development. Though his presentation wasn’t recorded, his consistent advocacy for inclusive and sustainable models for coastal tourism left a strong impact.
Mr. Siira M. Mutseke, representing Gorilland TravelCare Uganda, brought East African representation to the stage. With the blessing of the Ugandan President, he promoted Uganda as an authentic tourism destination, highlighting its mountain gorillas, rich biodiversity, fertile landscapes, and year-round travel appeal.
Partnership Highlights
The event attracted strategic partnerships across sectors:
- South African Airways came on board as the official travel partner, offering discounted flights to delegates.
- Radisson Blu Hotel in Nelson Mandela Bay partnered for exclusive accommodation deals, enhancing the overall visitor experience.
- Diageo SA sponsored the networking event and Golf Day, elevating the hospitality and entertainment experience.
- SANTACO continued its valued role in promoting transport and tourism linkages, championing township and rural access.
- Department of Forestry, Fisheries and the Environment (DFFE) lent support aligned with marine sustainability and ecosystem protection.
- MSC Cruises, South African Tourism, Voyages Afriq, Peri Expo, Confspot, Nelson Mandela Bay Municipality, and Discover NMB Tourism all contributed to the rich tapestry of support.
Community & Academic Involvement
Volunteers from Nelson Mandela University, many studying Hospitality, Tourism, and Maritime, participated across the event’s operations. These 2nd, 3rd-year and Honours-level students gained first-hand exposure to the industry, making this a learning experience as much as a professional one.
Cultural, Lifestyle & Networking Moments
The event wasn’t just about policy—it celebrated the spirit of African coastal life. At the official networking party, renowned South African artist DJ Webster brought sonic energy to the crowd at Club Iza, delivering a genre-blending performance that highlighted the fusion of art, culture, and tourism.
Golfers, dignitaries, and stakeholders gathered at the Port Elizabeth Golf Club for a pre-event Golf Day filled with light-hearted competition and high-level networking.
Conclusion: A Launchpad for the Future
As the Africa Coastal Maritime & Marine Tourism Trade Market wraps up, one thing is clear: this is only the beginning. With actionable insights, solid partnerships, and empowered communities, the event has planted seeds for a stronger, more inclusive tourism sector across Africa’s coastlines.
From research to real-world application, this gathering showcased how diverse voices—from Uganda to Gqeberha—are reshaping the future of African tourism.
We thank every speaker, partner, volunteer, and guest who made this inaugural event not just a success—but a movement.